Metz Consumer Electronics GmbH
It was a forward-looking young engineer, full of ideas and entrepreneurial spirit, who laid the foundation for a business success story on November 28, 1938: Paul Metz. Starting with the production of radios, through the development of camera flashes, to TV production, Metz has continuously expanded its brand.
Today, Metz Consumer Electronics, based in the Nuremberg metropolitan region, is one of Germany’s most traditional consumer electronics companies, always focused on the highest quality down to the smallest detail, the exceptionally long durability and repairability of our televisions, and outstanding customer service. Numerous awards demonstrate that, even after more than 85 years, we still take our quality promise very seriously.
To meet the varying requirements of specialist retailers and customers, Metz has successfully pursued a two-brand strategy since 2018: The Metz Classic brand stands for premium televisions “Made in Germany” with brilliant picture quality, impressive sound, and sophisticated technology for the ultimate TV experience. The METZ blue brand offers modern smart TVs – more affordable, yet still high-quality. Together with specialist retailers, Metz provides excellent all-round worry-free solutions.
Metz Consumer Electronics focuses on high-quality products “Made in Germany” with exceptionally long durability and repairability. Our strong brand continuity and our pursuit of quality, innovation, and longevity—from the development and manufacture of our TV sets through to service—are firmly embedded in our brand DNA. The central pillar of our sales strategy is the specialist retail trade, to which we offer a long-term two-brand strategy with Metz Classic and METZ blue that is clearly geared toward selling high-quality products.
TV/Displays
Metz Consumer Electronics GmbH
Ohmstr. 55
90513 Zirndorf
info@metz-ce.de
Website:
metz-ce.de
Social Media:
Facebook – Instagram – YouTube – Xing – LinkedIn
“The fact that, after more than 85 years, we are still successful in the rapidly evolving and extremely competitive consumer electronics market is certainly due to several factors: our commitment to quality Made in Germany, a broader positioning through our two-brand strategy with Metz Classic and METZ blue, and the clear alignment of our sales strategy with cooperative specialist retailers.”
