Market Information

Promotions drive growth

Thirty Percent of overall sales value for 2022 was from just six sales events like Black Friday, 618 or Christmas. Are consumers’ buying habits changing?

Persistent inflationary pressure is not only causing consumers to spend their money more carefully and demand is therefore declining.

Save the date:
IFA 2024, September 6 – 10, Berlin

In late summer, not only the major players of the consumer and home electronics industry come together under the “Funkturm”. SMEs and startups also present their innovations at Messe Berlin‘s grounds. Our exhibitors and visitors come from all over the world.

Further information here.