Logo & Brand

The GFU brand for download.

For your editorial and partnership use, we provide our logo in several versions—depending on the occasion and application—for download. For general brand communication, for our industry forum Insights & Trends, or also during IFA. The logo files contain all common formats for print and web.

Gebäudefassade mit Firmenschild der GFU

One logo. Four occasions.

GFU Markenlogo mit Claim Home & Consumer Tech

Main logo: GFU Home & Consumer Tech

For general brand communication
Color variants: Red/Black · Black
Download logo kit

GFU Markenlogo mit Claim Insights & Trends

Event logo: GFU Insights & Trends

For our industry forum
Color variants: Red/Black · Black
Download logo kit

GFU Markenlogo mit Claim Home of IFA als einzeilige Gestaltung

For IFA: Home of IFA, single-line

For IFA events
Color variants: Red/Black · Black
Download logo kit

GFU Markenlogo mit Claim Home of IFA als zweizeilige Gestaltung

For IFA: Home of IFA, two-line

For IFA events
Color variants: Red/Black · Black
Download logo kit

GFU Markenschutzraum

Usage and logo clear space

So our brand can make an impact.

Our logo may be used free of charge for editorial purposes and partner communication. Please observe the following points when using it:

  • Clear space:
    Leave sufficient white space around the logo—at least the height of the “U” as the distance to other elements. A clear frame ensures visual clarity and impact.
  • Minimum size:
    Do not use the logo smaller than 30 mm wide (print) or 100 pixels (web). At smaller sizes, the logo loses its legibility.
  • Color scheme:
    Please use the logos in their original colors—red/black or as a black/white version. Custom color adjustments are not permitted.

If you have any questions about correct usage or special use cases, please feel free to contact us at gfu@gfu.de.