{"id":2531,"date":"2026-06-08T07:37:02","date_gmt":"2026-06-08T07:37:02","guid":{"rendered":"https:\/\/gfu.de\/?page_id=2531"},"modified":"2026-06-28T12:24:23","modified_gmt":"2026-06-28T12:24:23","slug":"logo-gfu-brand","status":"publish","type":"page","link":"https:\/\/gfu.de\/en\/logo-gfu-brand\/","title":{"rendered":"Logo-GFU Brand"},"content":{"rendered":"\n<section  class=\"block block--content-hero block--bg-beige block--pad-normal\" style=\"--ch-image-overflow: 80px\" data-line=\"polyline\" data-line-threshold=\"0.25\">\n\n            <svg\n            class=\"block__line-svg\"\n            viewBox=\"0 0 100 100\"\n            preserveAspectRatio=\"none\"\n            aria-hidden=\"true\"\n            focusable=\"false\"\n            data-polyline-config=\"{}\"\n        >\n            <polyline\n                class=\"block__line-path\"\n                points=\"0,0 100,0\"\n            \/>\n        <\/svg>\n    \n    <div class=\"container content-hero__inner\">\n\n        <div class=\"content-hero__content\">\n                            <p class=\"content-hero__eyebrow\">Logo &amp; Brand<\/p>\n            \n            <h2 class=\"content-hero__heading\">The GFU brand for download.<\/h2>\n                            <div class=\"content-hero__body\"><p>For your editorial and partnership use, we provide our logo in several versions\u2014depending on the occasion and application\u2014for download. For general brand communication, for our industry forum Insights &#038; Trends, or also during IFA. The logo files contain all common formats for print and web.<\/p>\n<\/div>\n                    <\/div>\n\n        <div class=\"content-hero__media\">\n                            <figure class=\"content-hero__image-wrap\">\n                    <img fetchpriority=\"high\" class=\"content-hero__image\" src=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/header-eingang-gfu-frankfurt-1024x560.webp\" alt=\"Geb\u00e4udefassade mit Firmenschild der GFU\" loading=\"eager\" decoding=\"async\" width=\"1917\" height=\"1048\" \/>                <\/figure>\n                    <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n<section  class=\"block block--section block--section-bg-color block--pad-normal block--section--width-full block--bg-dunkelbeige\" style=\"--section-pattern-url: url(https:\/\/gfu.de\/wp-content\/uploads\/2026\/04\/pm-single-overlay.svg); --section-pattern-opacity: 0.1; --section-pattern-size: cover; --section-pattern-repeat: no-repeat\">\n\n    \n    \n            <div class=\"block--section__pattern\" aria-hidden=\"true\"><\/div>\n    \n    \n    <div class=\"block--section__content\">\n        <div class=\"acf-innerblocks-container\">\n\n<section  class=\"block block--text block--bg-transparent block--pad-none block--text--layout-split block--text--text-anthrazit block--text--no-button\">\n    <div class=\"container block__inner\">\n\n        <div class=\"text__content\">\n                            <p class=\"text__eyebrow\">One logo. Four occasions.<\/p>\n            \n            \n                    <\/div>\n\n        \n    <\/div>\n<\/section>\n\n\n\n<section  class=\"block block--flex-grid block--flex-grid--cols-4 block--flex-grid--gap-normal block--pad-normal block--bg-transparent\" style=\"--fg-cols: 1fr 1fr 1fr 1fr; --fg-text: var(--color-anthrazit)\">\n    <div class=\"container block__inner\">\n        <div class=\"flex-grid__grid\">\n                            <div class=\"flex-grid__cell flex-grid__cell--media_text flex-grid__cell--valign-top\">\n                    <div class=\"flex-grid__media-text flex-grid__media-text--top\"><div class=\"flex-grid__media flex-grid__media--fit-cover\"><img class=\"flex-grid__media-el\" src=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/gfu-marke-logo_home-consumer-tech.svg\" alt=\"GFU Markenlogo mit Claim Home &amp; Consumer Tech\" loading=\"lazy\" decoding=\"async\" \/><\/div><h3 class=\"flex-grid__heading\">Main logo: GFU Home &amp; Consumer Tech<\/h3><div class=\"flex-grid__content\"><p><strong>For general brand communication<\/strong><br \/>\nColor variants: Red\/Black \u00b7 Black<br \/>\n<a href=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/GFU_Home-and-Consumer-Tech.zip\" rel=\"noopener\"><strong>Download logo kit<\/strong><\/a><\/p>\n<\/div><\/div>                <\/div>\n                            <div class=\"flex-grid__cell flex-grid__cell--media_text flex-grid__cell--valign-top\">\n                    <div class=\"flex-grid__media-text flex-grid__media-text--top\"><div class=\"flex-grid__media flex-grid__media--fit-cover\"><img class=\"flex-grid__media-el\" src=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/gfu-marke-logo_insights-trends.svg\" alt=\"GFU Markenlogo mit Claim Insights &amp; Trends\" loading=\"lazy\" decoding=\"async\" \/><\/div><h3 class=\"flex-grid__heading\">Event logo: GFU Insights &amp; Trends<\/h3><div class=\"flex-grid__content\"><p><strong>For our industry forum<\/strong><br \/>\nColor variants: Red\/Black \u00b7 Black<br \/>\n<a href=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/GFU_Insights-and-Trends.zip\" rel=\"noopener\"><strong>Download logo kit<\/strong><\/a><\/p>\n<\/div><\/div>                <\/div>\n                            <div class=\"flex-grid__cell flex-grid__cell--media_text flex-grid__cell--valign-top\">\n                    <div class=\"flex-grid__media-text flex-grid__media-text--top\"><div class=\"flex-grid__media flex-grid__media--fit-cover\"><img class=\"flex-grid__media-el\" src=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/gfu-marke-logo_home-of-ifa-einzeilig.svg\" alt=\"GFU Markenlogo mit Claim Home of IFA als einzeilige Gestaltung\" loading=\"lazy\" decoding=\"async\" \/><\/div><h3 class=\"flex-grid__heading\">For IFA: Home of IFA, single-line<\/h3><div class=\"flex-grid__content\"><p><strong>For IFA events<\/strong><br \/>\nColor variants: Red\/Black \u00b7 Black<br \/>\n<a href=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/GFU_Home-of-IFA-einzeilig.zip\" rel=\"noopener\"><strong>Download logo kit<\/strong><\/a><\/p>\n<\/div><\/div>                <\/div>\n                            <div class=\"flex-grid__cell flex-grid__cell--media_text flex-grid__cell--valign-top\">\n                    <div class=\"flex-grid__media-text flex-grid__media-text--top\"><div class=\"flex-grid__media flex-grid__media--fit-cover\"><img class=\"flex-grid__media-el\" src=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/gfu-marke-logo_home-of-ifa-zweizeilig.svg\" alt=\"GFU Markenlogo mit Claim Home of IFA als zweizeilige Gestaltung\" loading=\"lazy\" decoding=\"async\" \/><\/div><h3 class=\"flex-grid__heading\">For IFA: Home of IFA, two-line<\/h3><div class=\"flex-grid__content\"><p><strong>For IFA events<\/strong><br \/>\nColor variants: Red\/Black \u00b7 Black<br \/>\n<a href=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/GFU_Home-of-IFA-zweizeilig.zip\" rel=\"noopener\"><strong>Download logo kit<\/strong><\/a><\/p>\n<\/div><\/div>                <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<\/div>\n    <\/div>\n\n<\/section>\n\n\n\n<div  class=\"block block--divider block--divider--width-30 block--divider--align-center block--divider--pad-normal block--bg-dunkelbeige\" style=\"--divider-color: var(--color-navy); --divider-thickness: 2px; background-color: var(--color-dunkelbeige)\" role=\"separator\" aria-orientation=\"horizontal\">\n    <div class=\"container block--divider__inner\">\n        <div class=\"block--divider__line\" aria-hidden=\"true\"><\/div>\n    <\/div>\n<\/div>\n\n\n\n<section  class=\"block block--section block--section-bg-color block--pad-normal block--section--width-full block--bg-dunkelbeige\">\n\n    \n    \n    \n    \n    <div class=\"block--section__content\">\n        <div class=\"acf-innerblocks-container\">\n\n<section  class=\"block block--media-text block--bg-transparent block--pad-none block--media-text--layout-single block--media-text--media-left block--media-text--fit-cover block--media-text--ratio-auto block--media-text--text-anthrazit\">\n    <div class=\"container block__inner\">\n\n                    <div class=\"media-text__media media-text__media--single\">\n\n                                                            <div class=\"media-text__media-cell\">\n                            <figure class=\"media-text__media-item\">\n                                <img class=\"media-text__image\"\n                                     src=\"https:\/\/gfu.de\/wp-content\/uploads\/2026\/06\/gfu-marke-logo-schutzraum.svg\"\n                                     alt=\"GFU Markenschutzraum\"\n                                                                                                               loading=\"lazy\"\n                                     decoding=\"async\">\n                                                            <\/figure>\n                                                    <\/div>\n\n                    \n                \n            <\/div>\n        \n                    <div class=\"media-text__content\">\n                                    <p class=\"media-text__eyebrow\">Usage and logo clear space<\/p>\n                \n                <h2 class=\"media-text__heading\">So our brand can make an impact.<\/h2>\n                                    <div class=\"media-text__body\"><p>Our logo may be used free of charge for editorial purposes and partner communication. Please observe the following points when using it:<\/p>\n<ul>\n<li><strong>Clear space<\/strong>:<br \/>\nLeave sufficient white space around the logo\u2014at least the height of the \u201cU&#8221; as the distance to other elements. A clear frame ensures visual clarity and impact.<\/li>\n<li><strong>Minimum size<\/strong>:<br \/>\nDo not use the logo smaller than 30 mm wide (print) or 100 pixels (web). At smaller sizes, the logo loses its legibility.<\/li>\n<li><strong>Color scheme<\/strong>:<br \/>\nPlease use the logos in their original colors\u2014red\/black or as a black\/white version. Custom color adjustments are not permitted.<\/li>\n<\/ul>\n<p>If you have any questions about correct usage or special use cases, please feel free to contact us at <a href=\"mailto:gfu@gfu.de\"><strong>gfu@gfu.de<\/strong><\/a>.<\/p>\n<\/div>\n                \n                            <\/div>\n        \n    <\/div>\n<\/section>\n\n<\/div>\n    <\/div>\n\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2531","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/pages\/2531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/comments?post=2531"}],"version-history":[{"count":1,"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/pages\/2531\/revisions"}],"predecessor-version":[{"id":2538,"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/pages\/2531\/revisions\/2538"}],"wp:attachment":[{"href":"https:\/\/gfu.de\/en\/wp-json\/wp\/v2\/media?parent=2531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}