Home Electronics Market Index
Germany

In cooperation with GfK Retail and Technology GmbH, gfu publishes HEMIX, the Home Electronics Market Index in Germany (formerly the CEMIX, the Consumer Electronics Market Index). In addition to sales volume, HEMIX also records the turnover and average price for the entire private home electronics market in Germany.

HEMIX Q1–4/2023

The market for consumer electronics products and home appliances declined in 2023 – in some segments even sharply. Accordingly, the current Home Electronics Market Index shows an overall decline in sales of 4.4 per cent to 47.3 billion euros for 2023 as a whole. Only the photo, small domestic appliances, video games consoles and A/V accessories product segments developed positively last year. This means that the industry is lagging behind the special economic situation generated by the pandemic years. During this time, people focussed more on their homes and invested more in consumer electronics and household appliances.

Overview of the product segment:

4.4 %

Home Electronics Total
approx. 47.3 billion euros
in the whole of 2023.

4.9 %

Consumer Electronics Total
approx. 30.3 billion euros
in the whole of 2023.

3.5 %

Domestic Appliances Total
approx. 17.0 billion euros
in the whole of 2023.

4.4 %

Home Electronics Total
approx. 47.3 billion euros
in the whole of 2023.

4.9 %

Consumer Electronics Total
approx. 30.3 billion euros
in the whole of 2023.

3.5 %

Domestic Appliances Total
approx. 17.0 billion euros
in the whole of 2023.

0.6 %

Consumer Electronics
approx. 8.2 billion euros
in the whole of 2023.

2.2 %

Private Telecommunications Products approx. 15.5 billion euros
in the whole year of 20232.

14.9 %

Private IT Products
approx. 6.6 billion euros
in the whole year of 2023.

0.6 %

Consumer Electronics
approx. 8.2 billion euros
in the whole of 2023.

2.2 %

Private Telecommunications Products approx. 15.5 billion euros
in the whole year of 20232.

14.9 %

Private IT Products
approx. 6.6 billion euros
in the whole year of 2023.

7.1 %

Large Domestic Appliances
approx. 9.8 billion euros
in the whole year of 2023.

1.7 %

Small Domestic Appliances
approx. 7.2 billion euros
in the whole year of 2023.

7.1 %

Large Domestic Appliances
approx. 9.8 billion euros
in the whole year of 2023.

1.7 %

Small Domestic Appliances
approx. 7.2 billion euros
in the whole year of 2023.

Download the HEMIX Q1–4 2023 figures

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